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Using Map Apps to Help Local Businesses Get Found

Using Map Apps to Help Local Businesses Get Found

From the initial research phase to getting directions to the business’ location, consumers are increasingly taking advantage of mapping apps. As a leading provider of GPS business listing services over the years, Advice Local has seen firsthand the rise in proximity-based searches. And with big brands dominating most general searches, local map searches are a primary area where agencies can deliver massive value to their clients. If you don’t have a GPS data distribution system in place, here’s what you need to know.

Why Map Apps Matter for Local Businesses

In their simplest form, map apps chart the locations of points of interest around the world. But as products like Google Maps and Apple Maps have continued to develop today, they offer searchers so much more.

Business listings naturally include a name, address, and phone number (NAP), but they might also include customer reviews, a description, questions and answers, photos, and attributes. And with as many as 46% of Google searches having local intent, this offers a valuable sales tool for local businesses.

What Map Apps and In-Dash Navigation Solutions Matter More Than Ever?

Last year, you may remember we suggested five mapping apps and navigation solutions you can’t ignore. Of course, the ever-popular Google Maps was present, along with Apple Maps and Waze. However, we have consistently advocated for a broader syndication approach that targets a host of GPS devices and in-dash navigation systems, as well as those emerging technologies such as self-driving cars.

Visit Advice Local to [read more].

Bernie Never Wants Anyone to Leave Empty-Handed

She loves to share her knowledge. This includes how-to’s and tips & tricks to improve local search visibility. Here’s the latest resource that you are sure to appreciate.
Applying E-A-T to a Google Business Profile
You Too Can Rule the Web
Download Bernie’s latest guide that will walk you through the importance of EAT, how to apply EAT to a business’ GBP, tips on building expertise, authoritativeness and trustworthiness.
Plus, get a peek into Advice Local’s dashboard and their Google Authority Score.
P.S. Yes, you’ll be redirected to Advice Local. All Bernie’s amazing guides are housed there.

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