We want to talk with you about Bing Places.
Why Bing Places Matters for Local Businesses
Google is the dominant player in the search market, that’s a fact. But neglecting Bing means losing out on a vast amount of engaged traffic.
According to data published at Statista, Bing has around an 8.8% share of the worldwide desktop search engine market. The platform also gets 1.2 billion unique monthly global visitors.
Crucially, U.S. Bing user households earn over $100,000 per year, making them the exact type of consumer that most businesses want to attract.
Many solutions also use Bing as their default search engine. Microsoft’s own devices (such as the Xbox and Cortana) naturally use Bing Search. And many third-party products like Amazon Fire tablets also use Bing to power web searches.
The popular search engine DuckDuckGo uses Bing as one of its data sources, while LinkedIn uses Bing Search data for interest targeting.
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