5 Directories That Local Businesses Need and Why They Matter

Managing and distributing business listings has been a part of digital marketing for as long as we can remember. However, as the internet has evolved you could be forgiven for thinking that strategy has lost its edge. But in practice, the best directories have adapted, emphasizing quality, trust, interactivity and a series of other factors. So if you’ve stopped submitting client listings to directories – or never even started – it might be time to reevaluate your approach.

How Directories Benefit Local Businesses

The role of directories has evolved significantly over time. Initially serving as essential resources for discovering websites and businesses, they later became primarily a means for acquiring backlinks for SEO. Today, directories have transformed once again, focusing on delivering value through traffic, increased visibility, brand exposure and customer reviews.

5 Business Directories for Enhanced Visibility and Credibility

Finding quality directories for local citation building requires a lot of upfront research. You also need to audit the platforms periodically to ensure the quality hasn’t dipped. If you’re just getting started with listing management, here are five solid choices that have maintained their standards and reputations over many years.

Visit Advice Local to [read more].

Bernie Never Wants Anyone to Leave Empty-Handed

She loves to share her knowledge. This includes how-to’s and tips & tricks to improve local search visibility. Here’s the latest resource that you are sure to appreciate.
Applying E-A-T to a Google Business Profile
You Too Can Rule the Web
Download Bernie’s latest guide that will walk you through the importance of EAT, how to apply EAT to a business’ GBP, tips on building expertise, authoritativeness and trustworthiness.
Plus, get a peek into Advice Local’s dashboard and their Google Authority Score.
P.S. Yes, you’ll be redirected to Advice Local. All Bernie’s amazing guides are housed there.