Today I want to focus on how changes made by Google, Apple, Facebook, LinkedIn, Instagram, and many others are impacting brands and local businesses both online and offline.
Let’s Start with Google
Awhile back I asked if there’s a two-headed monster taking over the web. Yes, in reference to Google and Facebook. These behemoths continually change things up, both claiming it’s for the good of the consumer or user. But is that really the case?
While Google is certainly adding some new features to their products, making it easier for local businesses to get more visibility in search, they’re also making it harder for smaller businesses that are not as tech-savvy. Visit Advice Local to [read more].
