Google My Business & Its Place in Local Search

Google My Business & Its Place in Local Search

Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our Advice Local partners. Now, I want to revisit this subject – and that data.

The Importance of Google My Business for Local Businesses

As a recap, our Advice Local partner had just taken on a new local SEO client in mid-December. One of the first items they addressed was optimizing the client’s Google My Business (GMB) listing. With just a few adjustments, the business’ search and map views for the GMB listing began to increase. Over that month they continued to add services and other additional optimizations to the client’s GMB listing.

Toward the end of January, the partner added products with descriptions to the client’s Google My Business listing. Almost immediately, the map and search views started to increase even more. At this point, the partner was not publishing GMB posts, nor adding photos to the client’s GMB listing.

Visit Advice Local to [read more].

Bernie Never Wants Anyone to Leave Empty-Handed

She loves to share her knowledge. This includes how-to’s and tips & tricks to improve local search visibility. Here’s the latest resource that you are sure to appreciate.
Applying E-A-T to a Google Business Profile
You Too Can Rule the Web
Download Bernie’s latest guide that will walk you through the importance of EAT, how to apply EAT to a business’ GBP, tips on building expertise, authoritativeness and trustworthiness.
Plus, get a peek into Advice Local’s dashboard and their Google Authority Score.
P.S. Yes, you’ll be redirected to Advice Local. All Bernie’s amazing guides are housed there.