Why Business Listings Are Essential for Local Businesses

Why Business Listings Are Essential for Local Businesses

We always like to kick off each year with landing a solid foundation for location businesses, and that’s why we want to talk about the importance of creating business listings for the local businesses you represent this week.

Business Listings Are Essential

Yes, we are back on the bandwagon about local business listings. Why, you ask? Well, they are important – pay attention and we’ll outline just how important.

While surveys like the 2021 Local Search Ranking Factors indicate that citations are not as influential as other SEO factors, they play an essential role in the Local Search Ecosystem.

We’ve discussed business listings – also referred to often as citations – on the regular. Our results, along with the results of our clients, only back up the importance of citations as an SEO signal.

While Google isn’t as dependent on citations to establish a business’ trust and authority, search engines Bing, DuckDuckGo, Brave, and other data sources depend on them.

Visit Advice Local to [read more].

Bernie Never Wants Anyone to Leave Empty-Handed

She loves to share her knowledge. This includes how-to’s and tips & tricks to improve local search visibility. Here’s the latest resource that you are sure to appreciate.
Applying E-A-T to a Google Business Profile
You Too Can Rule the Web
Download Bernie’s latest guide that will walk you through the importance of EAT, how to apply EAT to a business’ GBP, tips on building expertise, authoritativeness and trustworthiness.
Plus, get a peek into Advice Local’s dashboard and their Google Authority Score.
P.S. Yes, you’ll be redirected to Advice Local. All Bernie’s amazing guides are housed there.