You’ve put in so much hard work to make sure the businesses you represent show up in local search results, now you want to make sure you give their potential customers quality information and an incredible experience when they hit those landing pages.
How is the information structured? Is it clear what your clients do and what products or services they offer? Can someone who is not an internet super-user navigate the pages? Is it mobile ready? Are you AMPed? These are just a few questions to consider as you create an experience that helps client websites stand out in search and captivate searchers who convert to customers.
Creating Search Optimized User-Friendly Websites
When you get down to it, there are four main factors which contribute to making a website local search friendly. These include content, organization, user experience and technical issues. I’ll break each of these down further. Visit Advice Local to [read more].