So I’m all about local and local presence management, but today I’m going to take a different “local approach.” We’re going to dive into how to convert customers that visit a local business into online fans and, eventually, brand ambassadors. Why would you want this? Because the more a customer sees a business name, the more they think about it and build up loyalty to the business.
It’s possible to improve a business’s local presence online using offline marketing tactics. Creative business owners who support their online presence by increasing engagement through in-store initiatives can motivate local customers to follow them on social media, check-in on Facebook, write reviews, and share branded content online. Visit Advice Local to [read more].
