Virtually all digital growth today comes from the small screen, with mobile devices driving 56% of traffic to the world’s most popular websites, according to Similar Web’s report, The State of Mobile Web – US 2015. Consumers are now spending more time browsing the web and using online services via mobile than on desktop devices. In fact, according to KPCB’s Internet Trends Report, mobile had already overtaken desktop by the beginning of 2015.
It’s estimated that 25% of internet users exclusively use smartphones to get online, making it clear that mobile is more than a mere trend. It’s not even the future – mobile is now, and mobile is the new local. The sooner businesses and brands realize this and begin to adapt, the better off they will be. Visit Ardor SEO to [read more].