All right people, it’s 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital marketing efforts. But for those who need a few numbers to be convinced or those new to the space, here are some local SEO stats, which are heavily driven by consumer mobile habits these days:
- 50 percent of consumers who search from a mobile device, visit a store within one day of the search and more than 50 percent of local searches, conducted from a mobile device, lead to sales
- Local searches via search engines happen at a rate of 88 percent on smartphones and 84 percent on computers and tablets
- 73 percent of smartphone users prefer to use mobile web to make purchases instead of using a mobile app
As you can see, the potential for profit is great if you’ll take the time to implement a good strategy, which really should factor in mobile and local. Visit Advice Local to [read more].
