Choosing the right local listings partner is the best way to help your business clients increase their search visibility. Expert listing management services use real-time submissions to leading directories to ensure your clients’ business information stays accurate and consistent. But how can you be sure that a listings partner will deliver the results a business expects?
Top Questions to Ask Before Hiring a Local Listings Partner
Asking questions of a potential local listings company is the best way to determine a dependable partner from one that could put your agency’s reputation and client relationships at risk. At Advice Local, we recommend asking the following questions before settling on a partner.
Which directories and platforms are included in your network?
A comprehensive listings network should include high-quality local, national and niche-specific directories. Beyond directory platforms like Superpages and YP, business data should also be submitted to data aggregators, search engines, voice search platforms, GPS mapping apps and vertical directories.
How do you ensure business data accuracy?
Identifying how a company validates data is one of the most important questions to ask before hiring a citation builder. Inaccurate data can seriously harm a business’ chances of ranking for local search terms, so make sure listings are verified against a central database to guarantee consistency.
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