Blog

Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of

The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the

The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey

The DIY SEO Audit: Off-Page SEO and Its Impact on Websites
How do you feel? If you have been following through the entire DIY SEO Audit series, you could be feeling a little overwhelmed at this

Is it Time to AMP Up?
As a digital marketer, it’s important to pay attention to what is happening online, whether you implement it or not! That is what most of

The DIY SEO Audit: How to Place Higher in Search with On-Page SEO
So how far are you into the DIY SEO audit? Have you completed part one and two, or are you just now joining us for

Usability Is Taking Center Stage
Did you receive the memo? It seems Google has been sending out a clear message for many years that so many are still not hearing.

The DIY SEO Audit: The Technicalities of Technical SEO
Thanks for joining me for part two in my series on the DIY SEO audit. In part one, we explored the importance of top placement

Local and Social Are the Perfect Match – Here’s How to Get Going
Things are not what they were years ago. Hey, things are not even what they were a year ago! Life is currently so fast-paced that

The Guide to Getting Found for Service Area Businesses
Today, more and more companies are operating without a firm business location. Whether a business functions via an online website or from somebody’s house, it

Understanding How Consumers’ Voice Search Habits Affect Local Businesses
Tired of hearing about voice search? Well, buckle up, because there’s still a lot of ground to cover! Today I’m about to reveal just how important

Why Voice Search Analytics Is Gold in the Hands of Businesses
I’m back again with more information about voice search! Surprised? Maybe not, since I’ve been touting the importance of voice search all year. Let me hop

The Magic Trio: Google Maps Ranking Facts
When it comes to in-store and service area businesses, appearing on Google is vital. When was the last time you visited a store that wasn’t on Google

It’s an Online to Offline World – Brands and Businesses Need to Catch Up
The further we move into the 21st century, the more we evolve into a technology-dependent population. The things we do, buy and eat are all

Local Marketing Methods That Will Attract Millennials
Millennial behavior has been a prominent topic over the last decade. This is an age group whose members often face an uphill battle—they aren’t always

Why Franchises Need to Take Control of Bad Data
The further we move into the 21st century, the more we evolve into a technology-dependent population. The things we do, buy and eat are all




