Blog
The Future of Digital Marketing: Video, Local SEO and The Fall of Social Networks
As each year passes things come and things go. Digital marketing is no different. The one thing that remains the same from year to year
Want a Ranking Boost? Google is Now Indexing HTTPS Websites Higher in Search
Before I get into what HTTPS is and why every website needs it, I want to make sure that you understand why it is important.
Four No Cost to Low Cost SEO Strategies for SMBs
Many businesses start off with a fairly small SEO budget because they may believe that SEO it is just a matter of putting a few
10 Digital Marketing Advances That Will Impact Local SEO & Search in 2016
Technology is constantly evolving and, because of that, consumers are constantly changing. What they want, need and how they find it will also be ever
5 Apps Digital Marketers Can Use To Learn On The Go
As a digital marketer you have to keep up with the rapidly changing environment of the Internet and all things digital, and to do this
The Advice Top 10 Posts for 2015
As with every year in the technology world, 2015 saw a number of changes, advances and brand new technology make their way onto the digital
Saying Farewell to 2015 And Hello to 2016: My Top 9 Most Popular Posts
As the year ends and you are reflecting on 2015, are you looking back at your website, your digital marketing strategy, your blogs, what worked,
Four SEO Strategies Every Digital Marketer Needs to Understand
When it comes to SEO, there are several different types and the strategy is a little different for each one. To help clarify the differences,
Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking
The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a
The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.
What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made
The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding
Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across
Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective
Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands
