Are You Feeding Google the Right Type of Content? Time to E-A-T

Google Content Quality GuidelinesDo you imagine Google’s Search Quality team much like a really cool science lab? A place where one impossibly smart scientist agonizes over the future of search, especially local search, while technicians and assistants go back and forth, monitoring the effect of every tiny change.

You may thinks that’s a bit dramatic; OK it is. But back in November when the search giant gave us a peek behind the super-secret curtain by releasing their Search Quality Evaluator Guidelines, it felt a bit like finding the “holy grail” of search. And now, to wrap up the first quarter of the year, they’ve peeled back the curtain again, giving us an update as of March 28. Visit Local Search Forum for [more].

Bernie Never Wants Anyone to Leave Empty-Handed

She loves to share her knowledge. This includes how-to’s and tips & tricks to improve local search visibility. Here’s the latest resource that you are sure to appreciate.
Applying E-A-T to a Google Business Profile
You Too Can Rule the Web
Download Bernie’s latest guide that will walk you through the importance of EAT, how to apply EAT to a business’ GBP, tips on building expertise, authoritativeness and trustworthiness.
Plus, get a peek into Advice Local’s dashboard and their Google Authority Score.
P.S. Yes, you’ll be redirected to Advice Local. All Bernie’s amazing guides are housed there.