Advice Local recently launched our new AI optimization tool, the AI Presence Amplifier, to help agencies, local marketers and platform partners take control of the stories that answer engines (AE) and AI summaries tell about their client businesses. For AI optimization and generative engine optimization (GEO), structured data consistency is vital for search visibility. So how can the AI Presence Amplifier help your clients show up in search? Let’s take a look.
How to Use GEO to Boost Clients’ AI Search Visibility
Many of the foundational principles used in local SEO are also at the heart of generative engine optimization (GEO). This is great news as it shows that SEO isn’t dead, and with our latest AI tool, agencies and local partners can help improve their clients’ visibility in AI-initiated searches.
See Businesses the Way the Biggest AI Platforms See Them
Whether consumers use ChatGPT (currently the most popular AI platform), Google Gemini, Microsoft CoPilot, or Perplexity, you can gain access to see what the AI robots “see” about client businesses online. For a client’s business to be found online in generative AI search, you need to know what data exists about each business.
Tackle Citation Inconsistencies
The AI Presence Amplifier presents an AI Publisher Score (APS) as a percentage. The APS is your starting point to find out what business data needs to be updated. By reviewing accuracy across seven attribute categories, you can see what data is missing, consistent or inconsistent, and make a request to our team for updates. A business with consistent data across multiple AI platforms will have higher trust scores and authority, leading to a greater likelihood of it being surfaced when consumers search.
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