Being CEO has its perks, one of those is sharing fun and exciting news with Advice Local stakeholders, clients and friends. But first, I need to shine a light on a serious problem that impacts businesses and consumers alike. As with all innovative products, before you can provide a solution, you must know the ins and outs of the problem. Our story starts like this…
The Trust Problem for Businesses and Consumers
Companies and brands have long partnered together in distribution relationships, with certain stores becoming the go-to location for a particular brand. This pactice has continued into the e-commerce world, which brings a unique set of trust issues. These issues often leave brands, businesses and consumers looking for a way to authenticate claims made by sellers. Visit Advice Local to [read more].
