RankBrain has been around for awhile now. Has it helped or hurt your clients’ rankings? This machine-learning algorithm known as RankBrain was developed by Google to monitor websites and serve results based on user intent vs. just the keywords searched.
For those not familiar with RankBrain, the short description is:
A constantly evolving artificial intelligence (AI) that analyzes search queries to learn more about how and why people carry out certain searches. RankBrain helps Google deliver more accurate search results based on user intent.
Google is known for being rather tight-lipped when it comes to the inner workings of its search algorithms, so we were all quite pleased when they did confirm the use of this AI algorithm. Visit Advice Local to [read more].
