Blog

How Search Engines Reconcile Conflicting Business Citations
From incorrect street names to old phone numbers, business data can easily fall out of sync across the web. Actively managing business listings helps keep

What Makes a Local Citation Authoritative
How do search engines decide which business information they can trust? Much of that understanding comes from local citations and listing management. Listings across the

The Role of Data Aggregators in Citation Authority
Citation authority matters, but some listings influence visibility far more than others. With the right business listing management partner, your agency client’s information can be

How Duplicate Listings Affect Entity Signals, and What to Do About It
For agencies and local marketers, local citations and listing management help keep business data accurate and consistent across search platforms, directories and maps. That consistency

How Citations Help Google and AI Verify Business Legitimacy
No matter how many changes occur in digital marketing and local SEO, certain foundational tactics remain vital to agency success. For example, using a trustworthy

How to Build an Entity-Focused Local SEO Strategy
As you well know, the focus of digital marketing can change rapidly with the whims of algorithm updates and new product launches. While you’re probably

Entity Signals & Local Search: What Listings & Citations Tell Google (and AI)
High-quality, consistent listing management services help businesses remain visible and accessible in consumer search for the AI Age. Alongside keywords, entity signals are the major

Why Listings Management Needs to Include Review Monitoring
Listing management remains one of the important strategies agencies and local marketers use to help their clients increase online visibility. Solutions like our review monitoring

Near Me Goes Hyperlocal – This Search Qualifier Isn’t Going Away
As a local marketer, you know how important it is that your local business customers have a stellar online presence. Near me and local is

Why Every Local Business Needs An Apple Maps Listing
Our team attended the Rocks Digital Marketing Conference, as they do every year. For our agency partners that attended, it was great to see you

Voice Search Has Changed the Nature of Search
It’s safe to say there are three things we really love to talk about at Advice Local – local business listings, Google My Business –

Get Listed on Nextdoor With Advice Local
Near me is closer than you think, and hyperlocal is next door, or in this case on Nextdoor. Nextdoor brings businesses and neighbors together in

Getting the Basics of Yelp, Bing & Google My Business Right
I’m going to take you back… back to the basics because you have to get the basics right when it comes to helping your clients

It’s Time to Plan Seasonal Local Marketing Campaigns
The holiday season is right around the corner. If you haven’t already started planning seasonal local marketing campaigns for your clients you need to get

Google My Business Facts & Data You Can’t Afford to Ignore
Google My Business (GMB) has been pretty volatile lately. For example, the local pack for bus rental queries became so barren that all the searcher

Apple Maps Ratings – And Its Impact on Local Businesses
I wanted to tackle Apple Maps and the changes they’ve been making, specifically in relation to ratings. But first, a recap…. Apple Maps Prioritizes the




