Blog
What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made
The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding
Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across
Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective
Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands
Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of
The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the
The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey
Near Me Goes Hyperlocal – This Search Qualifier Isn’t Going Away
As a local marketer, you know how important it is that your local business customers have a stellar online presence. Near me and local is
Why Every Local Business Needs An Apple Maps Listing
Our team attended the Rocks Digital Marketing Conference, as they do every year. For our agency partners that attended, it was great to see you
Voice Search Has Changed the Nature of Search
It’s safe to say there are three things we really love to talk about at Advice Local – local business listings, Google My Business –
Get Listed on Nextdoor With Advice Local
Near me is closer than you think, and hyperlocal is next door, or in this case on Nextdoor. Nextdoor brings businesses and neighbors together in
Getting the Basics of Yelp, Bing & Google My Business Right
I’m going to take you back… back to the basics because you have to get the basics right when it comes to helping your clients
It’s Time to Plan Seasonal Local Marketing Campaigns
The holiday season is right around the corner. If you haven’t already started planning seasonal local marketing campaigns for your clients you need to get
Google My Business Facts & Data You Can’t Afford to Ignore
Google My Business (GMB) has been pretty volatile lately. For example, the local pack for bus rental queries became so barren that all the searcher
Apple Maps Ratings – And Its Impact on Local Businesses
I wanted to tackle Apple Maps and the changes they’ve been making, specifically in relation to ratings. But first, a recap…. Apple Maps Prioritizes the
