Blog

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking

The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a

The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands

How to Build an Entity-Focused Local SEO Strategy
As you well know, the focus of digital marketing can change rapidly with the whims of algorithm updates and new product launches. While you’re probably

Entity Signals & Local Search: What Listings & Citations Tell Google (and AI)
High-quality, consistent listing management services help businesses remain visible and accessible in consumer search for the AI Age. Alongside keywords, entity signals are the major

Why Listings Management Needs to Include Review Monitoring
Listing management remains one of the important strategies agencies and local marketers use to help their clients increase online visibility. Solutions like our review monitoring

Why Mapping Apps Are the Overlooked Citation Layer
You know the importance of local business citations and how reputable listing management services help agencies to get clients to rank high in search. However,

Citation Errors That Keep Reappearing (And How to Stop Them)
A large part of keeping your agency clients happy comes down to them showing up in maps, search results and generative AI answers, and good

The 2026 Local Search Ranking Factors on Maps, Organic & AI
Agencies, business partners, local marketers and listings management clients, it’s that time again—we have an updated report of local search ranking factors. Each time this

The Evolving Role of Local Citations in Answer Engines
If you’ve heard it once, you’ve heard it a thousand times, search and local SEO are changing. Now we talk about AI optimization (AIO) and

How Inconsistent Local Citations Can Damage AI Visibility
As an agency partner or local marketer, you already know the importance of visibility in search, and that listings management services play a big role




