Blog

How Search Engines Reconcile Conflicting Business Citations
From incorrect street names to old phone numbers, business data can easily fall out of sync across the web. Actively managing business listings helps keep

What Makes a Local Citation Authoritative
How do search engines decide which business information they can trust? Much of that understanding comes from local citations and listing management. Listings across the

The Role of Data Aggregators in Citation Authority
Citation authority matters, but some listings influence visibility far more than others. With the right business listing management partner, your agency client’s information can be

How Duplicate Listings Affect Entity Signals, and What to Do About It
For agencies and local marketers, local citations and listing management help keep business data accurate and consistent across search platforms, directories and maps. That consistency

How Citations Help Google and AI Verify Business Legitimacy
No matter how many changes occur in digital marketing and local SEO, certain foundational tactics remain vital to agency success. For example, using a trustworthy

How to Build an Entity-Focused Local SEO Strategy
As you well know, the focus of digital marketing can change rapidly with the whims of algorithm updates and new product launches. While you’re probably

Entity Signals & Local Search: What Listings & Citations Tell Google (and AI)
High-quality, consistent listing management services help businesses remain visible and accessible in consumer search for the AI Age. Alongside keywords, entity signals are the major

Why Listings Management Needs to Include Review Monitoring
Listing management remains one of the important strategies agencies and local marketers use to help their clients increase online visibility. Solutions like our review monitoring

Five Local SEO Myths That Are Causing Harm to Local Businesses
When it comes to local SEO, there are many myths and half-truths that people like to repeat – or things that were true once upon a time

The 411 on Using Google My Business Insights to Increase Local Search Traffic
Google My Business is one of the more important ways to ensure that a local business gets found online. Today, we are going to look

Getting the Gist of Plus Codes on Google Maps
What’s a Plus Code? I’m not referring to Google+, which has died on the vine. If you haven’t heard of Plus Codes, don’t worry, you’re

How Serving the “Me” Generation in Real Time Is a Win for Local Businesses
It’s no secret that local businesses rely heavily on the online world – or if they don’t already, they should. How else could they capitalize

The Voice Search Generation Is Changing Local Search Optimization
Voice search is now a reality – it’s pretty much taking over without a care in the world. I’ve been hinting at this for several years

Franchises Need Local Listing Management, Too – Here’s Why
Franchises, more than many other kinds of businesses, need to be on top of their local presence online. Between managing dozens or even hundreds of

What Happens When Online Impacts Life Offline: The Big Takeaways From the 2018 Internet Trends Report
It’s that time of year again! The Advice Local Team and the #QueenofLocalSEO have reviewed the 2018 Internet Trends Report to find the most impressive

Making Local Search Trends Simple in 2018 Infographic
As you know, I’m passionate about local search and making it as simple as possible. I even have an entire content series called “Local Search




