Blog

If No One Sees It, No One Shares it: A #SocialMedia Pitfall
Increasing inbound traffic and search engine rankings through content marketing is routine to most businesses, but there is always room for improvement. Maximize Your Visibility:
Thank You #Google for Interactive Google Plus Posts
A small feature was quietly ushered into Google Plus some months ago that I missed. Interactive Google Plus Posts Though I love Google and follow

Blogging Etiquette, What to Do and Not to Do
So for your reading pleasure, here is my list of Dos and Don’ts to become a successful blogger: My name is Bernadette Coleman and I

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking

The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a

The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands




