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10 Digital Marketing Advances That Will Impact Local SEO & Search in 2016
Technology is constantly evolving and, because of that, consumers are constantly changing. What they want, need and how they find it will also be ever

5 Apps Digital Marketers Can Use To Learn On The Go
As a digital marketer you have to keep up with the rapidly changing environment of the Internet and all things digital, and to do this

The Advice Top 10 Posts for 2015
As with every year in the technology world, 2015 saw a number of changes, advances and brand new technology make their way onto the digital

Saying Farewell to 2015 And Hello to 2016: My Top 9 Most Popular Posts
As the year ends and you are reflecting on 2015, are you looking back at your website, your digital marketing strategy, your blogs, what worked,

Four SEO Strategies Every Digital Marketer Needs to Understand
When it comes to SEO, there are several different types and the strategy is a little different for each one. To help clarify the differences,

It’s All About Location, Location, Location and These Top 10 Popular Posts Prove It
The simple fact local search and mobile has converged. Businesses that cannot be found in local search results cannot be found by consumers. Local Site

Why You Need Local Focused Landing Pages And How To Create Them
Businesses with a brick-n-mortar location, or those that serve a specific area, need to capitalize on local search. With consumers searching increasingly from mobile devices,

Google’s Accelerated Mobile Pages (AMP) is Coming to a Mobile Device Near You
Earlier this year Google announced the Accelerated Mobile Pages Project aka AMP and just shared some more news on it going mainstream in February 2016.

What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made

The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding

Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across

Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective

Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands

Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of

The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the

The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey




