Blog
What is Google’s Mobile-First Index and How Can a Business Prepare for It?
Site owners checking their web stats can’t have failed to notice the growth in mobile traffic over the last few years. Where mobile once made
The Google My Business Description is Back: It’s Time to Update Those GMB Listings
Google is a behemoth when it comes to, well, just about everything, honestly. From algorithms and pay-per-click to video, they seem to be the guiding
Building Trust in 2018: 7 Trust Factors for Improving Search Results Placement
Search algorithms are so complex that it is impossible to focus on just one or two elements when developing an SEO strategy. To place across
Back to the Basics: Fine Tuning an SEO Strategy for Businesses
Last time I was here, I shared about the basics of an SEO strategy for a new business’ website. We first explored how an effective
Common Citation Complications – Brands Have Bad Data Problems, Too
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands
Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of
The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the
The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey
The Comprehensive Local Citation Audit and Cleanup Guide You Need Today
Accurate local business citations can make or break a business! Citations, which are mentions of a business, usually online, often include the name, address and
Winning Local Business with Optimized Listings
Consumers are looking for brands and businesses they can trust online. Having optimized business listings that provide them with the information they want and need
Is the Google My Business Listing Replacing the Local Business Website?
Google is heading in a direction where they can provide everything a consumer wants and needs through a Google My Business listing. (Yes, without the
Navigating The Local Search Ecosystem To Yield Results
The Local Search Ecosystem is made up of many different sources including data aggregators like InfoGroup, review sites like Yelp, social media platforms such as
Everything You Need to Know to Get Started Repurposing Content
Once you create great content, you can repurpose it into many different useful resources to educate current partners, engage prospective customers and generate further site
How to Find and Fix Inaccurate Citations for a Local Business
When it comes to improving visibility and getting found online, local citations play a critical role for local businesses. Remember, a local citation is any
17 Blog Post Ideas for Creating Content that Drives Local Website Traffic
Are you looking for ways to help local businesses get more traffic to their websites? Are your clients constantly telling you that they need more
Embrace These 2017 Internet Marketing Trends And Reach More Customers
As innovation continues to bloom in the tech world, digital marketers must continue to adapt and innovate to meet client needs. The message is clear:
