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Seven Crucial Strategies For Mobile Marketing Success
I expect that this year is going to be a monumental one for local and mobile search. When shopping, my smartphone has become my best

Study The Competition To Rank Higher In Organic Search
Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the

Will Facebook Services Take Over Local Search?
Have you heard about Facebook Services? Is this another step toward their quest of local search domination? You may have even glanced at the landing page

5 Free Local Search and SEO Tools You Need to Test Today
Local search and search engine optimization (SEO) are complex and can sometimes be frustrating; however, extremely necessary. Without proper optimization, a business’s site doesn’t stand

Social Media, PR and Pizza: A Case Study on Local Community Building
As a digital marketer, I am always on the prowl for the best ways to increase website traffic for my clients, get them ranked higher

The Future of Digital Marketing: Video, Local SEO and The Fall of Social Networks
As each year passes things come and things go. Digital marketing is no different. The one thing that remains the same from year to year

Want a Ranking Boost? Google is Now Indexing HTTPS Websites Higher in Search
Before I get into what HTTPS is and why every website needs it, I want to make sure that you understand why it is important.

Four No Cost to Low Cost SEO Strategies for SMBs
Many businesses start off with a fairly small SEO budget because they may believe that SEO it is just a matter of putting a few

Three Strategies to Help Local Businesses Overcome the Challenges of Real-Time Marketing
With nine out of 10 mobile searches leading to an action and more than 50% of those converting to a sale, local businesses and brands

5 Key Social Media Takeaways from the 2017 Internet Trends Report
Social media marketing enables businesses to target consumers where they spend the most time online, however to get the most bang for your marketing buck in

How to Use Real-Time Marketing to Attract Local Customers
With mobile users now averaging 3+ hours per day (and mobile usage still increasing) and social media platforms always going, consumers want and expect 24/7 availability and

5 Technology Trends Impacting How Local Businesses Should Market
Trends tell us what’s happening in our world today. They give us insights into what the future will look like. As marketers, we look to

Five Costly Mistakes That Sabotage A Business’ Local Search Presence (And How To Fix Them)
More customers are actively searching for local businesses online than ever before. Google processes over 3.5 billion search queries per day, over half of which take place on mobile

Leveraging Location Landing Pages to Create Microsites for Local Businesses
It’s no surprise that many businesses struggle with local presence management today, as there’s a lot of outdated and just-plain-wrong data linked to businesses online. How Multi-Location

The Newest Google My Business Feature: Community Q & A Coming to Google Maps
Google’s at it again… the good news is they are not rolling out a new algorithm this time, but instead adding a new feature for Google

What’s Trending? Must-Know Data Points from the 2017 Internet Trends Report
The time has come… Yes, that time of year when once again I get to share my insights into the 2017 Internet Trends Report! Each




