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Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations

How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know

Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I

How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,

Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –

Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago

Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address

What Local Businesses Must Know About Local Search – Right Now!
Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every

Google’s Mission to Eliminate Fake Google My Business Listings
While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google

Citations Make the World Go ’Round: Getting Found Locally Online
Imagine a business, any business, that’s out there in the world. This includes the sole proprietor, the small to medium-sized business (SMB), or one of thousands

Google AdWords Update Suggests Machine Learning Will Shape the Future of Search
From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results.

Voice Search and SEO: What Local Businesses Need to Consider
As new technology is developed, consumer behavior evolves with it, along with the demand for new local SEO and search strategies. Today this technology is

Optimizing for Search in a RankBrain World
Google often changes things up, as it is constantly fine-tuning its powerful search algorithms. Observant SEO pros can determine when something new is added to the

4 Website Marketing Strategies to Get More Customer Reviews
In a world where consumers can find information about pretty much any business, product, and service online, it’s not easy for a local business to

Taking Control: Local Presence Management for Multi-Location Brands
Did you know that 73% of consumers lose trust in a business if it has inconsistent location data? Bad data is a big issue for




