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The Secret Benefits to Complete Business Listings are Not So Secret After All
Beyond business listings containing a consistent NAP (name, address, phone number), complete business listings must contain many other important pieces of information such as business
Is that Website Helping or Hurting? Four Website Issues Impacting Local SEO
Are you trying to place higher in local search results, but noticing that something is holding back success? First, rest assured in knowing you are
Get More Customers to Local Business Websites with these Sure-Fire Strategies
How do you drive traffic to a local business website, then keep visitors active and engaged? Local businesses around the world are asking this question
The Comprehensive Local Citation Audit and Cleanup Guide You Need Today
Accurate local business citations can make or break a business! Citations, which are mentions of a business, usually online, often include the name, address and
Winning Local Business with Optimized Listings
Consumers are looking for brands and businesses they can trust online. Having optimized business listings that provide them with the information they want and need
Is the Google My Business Listing Replacing the Local Business Website?
Google is heading in a direction where they can provide everything a consumer wants and needs through a Google My Business listing. (Yes, without the
Navigating The Local Search Ecosystem To Yield Results
The Local Search Ecosystem is made up of many different sources including data aggregators like InfoGroup, review sites like Yelp, social media platforms such as
Everything You Need to Know to Get Started Repurposing Content
Once you create great content, you can repurpose it into many different useful resources to educate current partners, engage prospective customers and generate further site
Measurable, Mobile Micro-Moments Reveal Path To Success
Mobile shoppers make up an enormous percentage of all consumers today, first outpacing desktop users in 2014 according to Comscore. Today this continues to grow at an
Google Shakes Things Up: Testing Product Ads in Mobile Search Results
It seems Google is testing a new layout for mobile search results again. This time placing product ads for local inventory at the top of
How to Future-Proof an SEO Strategy Against Google Algorithm Updates
Search engines like Google have one main job: to serve up relevant search results. In order to keep up with the latest technology (like smartphones)
Online Marketing Strategies to Help You Get Ahead This Year
Successful business owners know the only way to stay ahead of the competition is to constantly evaluate, improve, and innovate their online marketing strategies. Not only
How Brands can Tap Into the Internet of Things to Maximize Opportunities
Most marketers today are aware of the Internet of Things (IoT) and know that it’s important, but many don’t fully understand IoT – how it works, its impact
Putting In-Store Marketing into Action to Boost a Business’s Local Presence Online
So I’m all about local and local presence management, but today I’m going to take a different “local approach.” We’re going to dive into how to
Start Creating Short ’n Sweet Blog Posts Right Now!
You’ve heard of TMI? Well, we want to give readers JEI – Just Enough Information – when creating a blog post. Using a pithy style lets you be there
Expanding The Digital Footprint Of Small Businesses With Mobile And Local
Does anyone else experience a nostalgic feeling when visiting a small local shop? It’s a bit of that American dream-come-true hard work on display, the
