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What Local Businesses Must Know About Local Search – Right Now!
Whether a local business is a stand-alone, single location or part of a massive national or global brand, it shares a common goal with every
Google’s Mission to Eliminate Fake Google My Business Listings
While, we might not love all the updates Google is constantly making to the local pack and search algorithms, Google’s cracking down on fake Google
Citations Make the World Go ’Round: Getting Found Locally Online
Imagine a business, any business, that’s out there in the world. This includes the sole proprietor, the small to medium-sized business (SMB), or one of thousands
Google AdWords Update Suggests Machine Learning Will Shape the Future of Search
From recent updates to the local pack to the introduction of lists for Google Maps, Google is always looking for ways to improve search results.
Voice Search and SEO: What Local Businesses Need to Consider
As new technology is developed, consumer behavior evolves with it, along with the demand for new local SEO and search strategies. Today this technology is
Optimizing for Search in a RankBrain World
Google often changes things up, as it is constantly fine-tuning its powerful search algorithms. Observant SEO pros can determine when something new is added to the
4 Website Marketing Strategies to Get More Customer Reviews
In a world where consumers can find information about pretty much any business, product, and service online, it’s not easy for a local business to
Taking Control: Local Presence Management for Multi-Location Brands
Did you know that 73% of consumers lose trust in a business if it has inconsistent location data? Bad data is a big issue for
The Power of Yelp’s Questions & Answers Feature for Businesses
Have you checked out Yelp’s new Questions & Answers feature yet? This feature enables the Yelp community to ask and answer specific questions about a business. Each
What a Local Citation Is and Why It Matters
When it comes to marketing a local business online, local citations play an important role in improving SEO and boosting visibility in local search results. This
Can Local Businesses Really Rank with RankBrain?
RankBrain has been around for awhile now. Has it helped or hurt your clients’ rankings? This machine-learning algorithm known as RankBrain was developed by Google to
Mobile Stats Reveal Precisely Where Business Can Meet Consumer Needs
Businesses that want to capitalize on mobile marketing should think about when their customers are most likely to be online, how mobile impacts purchasing decisions, and how
The Top Emerging Mobile Design Trends for 2017
In our mobile-driven economy, the importance of maintaining a consistent, up-to-date mobile presence cannot be overstated. After all, 82% of consumers use their smartphones to access
Measurable, Mobile Micro-Moments Reveal Path To Success
Mobile shoppers make up an enormous percentage of all consumers today, first outpacing desktop users in 2014 according to Comscore. Today this continues to grow at an
Google Shakes Things Up: Testing Product Ads in Mobile Search Results
It seems Google is testing a new layout for mobile search results again. This time placing product ads for local inventory at the top of
How to Future-Proof an SEO Strategy Against Google Algorithm Updates
Search engines like Google have one main job: to serve up relevant search results. In order to keep up with the latest technology (like smartphones)
