Blog

Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations

How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know

Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I

How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,

Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –

Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago

Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address

Digital Marketing Do’s and Don’ts: Are Your Favorite SEO Tactics Naughty or Nice?
The simple fact is we all want to make Google happy. With search engines continuously updating their algorithms and preferences, this can be a challenge. As

Seizing the Micro-Moment
Considering how to boost the mobile game? Is your small business (or your client) looking to improve mobile search performance and conversion? You’re in the

5 Things Businesses Can Learn from Following Competitors on Social Media
So hopefully by now you know I am all about learning from the competition! Following competitors on Twitter, Facebook, and Instagram is another way to get

Google Smart Technologies Are Going to Change How We Do Business
Google is one of the biggest companies on the planet and has solidified its place in the world’s conversation as a leading tech giant. Constant

Facebook Recommendations Feature Takes Local To a New Level
I’m looking for the hot new wine bar I want to visit when I’m in New York City next week. How do I solve this

Yes, Local Businesses Can Leverage the Last Minute To Celebrate Small Business Saturday
Small Business Saturday is right around the corner! Are you one of those marketers or small business owners that plans to do something each year

Mobile Is the New Local – A Look at the Mobile Consumer and Their Journey
Virtually all digital growth today comes from the small screen, with mobile devices driving 56% of traffic to the world’s most popular websites, according to

Mobile Makes Micro-Moments Possible: 11 Must Do’s to Capture these Moments
Mmm, micro-moments! Mobile makes micro-moments possible. Think on this for just a moment. Did you want to pick up your phone to Google “micro-moments”? If




