Blog

Why Agencies Need Local Listing Management Partners
When you’re running your own agency, you rely on your team on a daily basis. These are the web developers, graphic artists, SEO experts and

How to Ensure Search Engines and Consumers Trust a Local Business Website
Search is complicated. Trust is complicated. Both of these are absolutely necessary for a local business or brand to place on the first page of

The Only Constant Is Change – These Digital Changes Will Impact Enterprise Brands & SMBs Alike
Today I want to focus on how changes made by Google, Apple, Facebook, LinkedIn, Instagram, and many others are impacting brands and local businesses both

Website Mistakes that Are Driving Local Customers Away
Getting prospects to a website is one of the first and most important components of a digital marketing strategy. Keeping visitors on the website and

Is Mobile SEO a Real Thing?
As you know, I have written countless articles on SEO, local SEO, design, content and even mobile optimization. The thought that comes to mind for

Mobile-Friendly or Mobile-First? It’s App vs. Website – Explore What’s Best for a Business
The simple fact is brands and business are already aware of the important role mobile plays in local business marketing, but are they really taking

The Omni-Channel Experience is All About the Data
Can you believe some businesses (and some brands) are still operating like they are in the dark ages? Some local, small businesses still believe a

The 411 on How to SEO a Local Business Website for the Mobile-First Index
Mobile optimization is serious business. In the past, it was all about having a website that performed well on desktop and placed high in SERPs.

The Mobile Guide: 18 Stellar Tips to Take Local and Mobile by Storm
The mobile phone has grown from a rarity to an indispensable component of daily living. A person who has misplaced their mobile phone will likely

What You Can Learn About Local Business Marketing from a Zombie Escape Room
So those of you that follow my writing know that I’m always talking about how local businesses can engage their local customers to expand their reach and

Mobile: One Size Does Not Fit All
Today, instead of talking about how mobile is the new local (even though it is), I’m going to flip it around and talk about why businesses should

I Like Small Screens and I Can Not Lie.
So I openly admit I have nomophobia. What’s nomophobia you ask? It’s the fear of being out of contact with your mobile phone. This might

Understanding Location, Proximity & Mobile Data: And Yes, I’m All About That Data!
When I bring up location data I’m usually referring to consistent NAP data (name, address, phone number) for local businesses and brands across the internet.

Navigating Omni-Channel Marketing for Local Businesses
Thanks to the adoption of mobile and its continuing increase in usage, digital marketing exists in an accelerated state of constant evolution. Every few years a

Bringing Down the Mobile Curtain: Local Presence for Mobile Search
In this ever-connected society, all businesses and brands must focus in on a local and mobile-centric approach to marketing. Competition is stiff and making it

The 10 Most Important Local SEO Audit Tips
I live and breathe local SEO. I want each and every business on the internet to succeed and increase its search engine rankings. One way a business can




