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The Local Presence Management Strategy All Businesses and Brands Need
Do you realize how many moving pieces and parts make up a business’ local presence management strategy? Each of these pieces and parts serve as

Making the Most of Each Moment
Local businesses are continuously struggling to rank higher with search engines! The Local Pack still eludes them, and let’s not even mention what their websites

What is Local Presence Management?
Local Presence Management is defined as geo-targeted digital presence management that enhances a brand on the whole by optimizing all their locations’ information in their

The Behemoths of the Web are Spicing Things Up
Wow! We’re into the second month of the year and the behemoths that dominate the internet are already going strong. They’re making changes to their

Mastering Content Curation: Content Curation Methods
We’ve been on quite the content curation journey! I hope you have been following along. If you are just now joining us, we started with

The Year of Location Intelligence Is Upon Us
A few short weeks ago Local Search Association revealed their 2018 Predictions for Local & Location-Based Marketing. Each year, the best and the brightest share

Google’s Got the Goods – Points to Ponder Moving into 2018
The struggle for local businesses to place in the top spots in local search results is not getting easier, but instead more difficult for most

Mastering Content Curation: Utilizing Content Curation Platforms
If you have been following my series on “Mastering Content Curation” then you realize there are many different types of content and ways to find

Seven Crucial Strategies For Mobile Marketing Success
I expect that this year is going to be a monumental one for local and mobile search. When shopping, my smartphone has become my best

Study The Competition To Rank Higher In Organic Search
Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the

Will Facebook Services Take Over Local Search?
Have you heard about Facebook Services? Is this another step toward their quest of local search domination? You may have even glanced at the landing page

5 Free Local Search and SEO Tools You Need to Test Today
Local search and search engine optimization (SEO) are complex and can sometimes be frustrating; however, extremely necessary. Without proper optimization, a business’s site doesn’t stand

Social Media, PR and Pizza: A Case Study on Local Community Building
As a digital marketer, I am always on the prowl for the best ways to increase website traffic for my clients, get them ranked higher

The Future of Digital Marketing: Video, Local SEO and The Fall of Social Networks
As each year passes things come and things go. Digital marketing is no different. The one thing that remains the same from year to year

Want a Ranking Boost? Google is Now Indexing HTTPS Websites Higher in Search
Before I get into what HTTPS is and why every website needs it, I want to make sure that you understand why it is important.

Four No Cost to Low Cost SEO Strategies for SMBs
Many businesses start off with a fairly small SEO budget because they may believe that SEO it is just a matter of putting a few




