Blog
Back to the Basics: Developing an SEO Strategy for Businesses
As you well know, search engine optimization (SEO) is a crucial component of a local business’ digital marketing strategy. Really, no matter the type of
The Web is Evolving and So are Consumers
Are you evolving, too? What about the businesses you represent? These are two simple questions that mean the difference between a business placing on the
The DIY SEO Audit: Next Steps for Beating Out the Local Competition Online
I’ve enjoyed working through this DIY Audit series with you, but like all good things, it has to come to an end. We started this journey
The DIY SEO Audit: Off-Page SEO and Its Impact on Websites
How do you feel? If you have been following through the entire DIY SEO Audit series, you could be feeling a little overwhelmed at this
Is it Time to AMP Up?
As a digital marketer, it’s important to pay attention to what is happening online, whether you implement it or not! That is what most of
The DIY SEO Audit: How to Place Higher in Search with On-Page SEO
So how far are you into the DIY SEO audit? Have you completed part one and two, or are you just now joining us for
Usability Is Taking Center Stage
Did you receive the memo? It seems Google has been sending out a clear message for many years that so many are still not hearing.
The DIY SEO Audit: The Technicalities of Technical SEO
Thanks for joining me for part two in my series on the DIY SEO audit. In part one, we explored the importance of top placement
Using Website Graphics to Boost Your Local Search Ranking
A compelling, well-tagged image can help drive traffic to your local website through an image search (think Google Images). Google ranks local websites based on their usefulness. Being
How to Optimize Multiple Locations for Local SEO
Industry experts agree that local factors have become increasingly important in search engine optimization (SEO).
Google has made it clear that local search is here to stay and you must optimize for local SEO. This is great news for small local businesses that are outranked by bigger companies.
If you own a small business, it can be overwhelming to sift through all the different ways to optimize your local search. If your business has multiple locations, that task is even harder.
What Holiday Shoppers Teach Us About Content Marketing: 3 Big Lessons
All this past month the big business story has been about shopping. Would Black Friday remain black? Is Cyber Monday still a phenomenon? How will
Download Online Marketing eBook for Local Businesses
Small businesses can thrive on their online marketing efforts. By implementing foundational SEO, social media, and email marketing best practices, your website can rise miles
What Exactly Does Transparency Look Like in Business?
Do you know everything that goes on in your business? And I mean everything? And if you don’t, how much will your business suffer as
Write Great Controversial Content – to Debate or Not to Debate
Getting people to hate your content is just as important as getting people to like it, right? Write Great Controversial Content I think so, and
Top Ten Google Glass Myths Explained
Recently I have been using my Google Glasses for everything from traveling with Glass to keeping updated on the top news stories through my Glassware
What It Takes to Be a Damn Good Internet Marketing Entrepreneur
Recently, someone referred to me as a serial entrepreneur. I had to stop and take notice of that comment. Yes, I was CEO of a
