We often write about best practices for optimizing your content for Google and last week we wrote about Bing. This week we take a look at Yahoo, the once powerful portal and search service that fell out of favor in recent years, but may now be on the comeback trail.
Let’s Start with a Look at These Yahoo Stats.
As of April 15 of this year, Yahoo had 10.1% of search market share. While this is a distant third to first-ranking Google (which had a 67.5% market share), it’s important to note that despite its low market share, Yahoo’s absolute numbers were up.
