Blog

Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get

Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This

Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The

All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the

The Secrets to Winning More Business With Voice Search
Instead of talking about Google My Business today, I’m going to mix it up and talk about the importance of voice search optimization. What is

What Is Local Listing Management?
We know that as an agency or local marketer, you understand exactly what local listing management is. Yet it’s one of those topics that can

Why Is Google My Business So Important?
Yes, I’m talking about Google My Business again today! And there’s a reason … Do you fully understand why Google My Business is so important?

Google My Business & the Business’ Website Works Together
I’ve talked with you quite a bit about Google My Business over the last few months. As you may recall, I shared how changes are

How Business Listings Help Service-Based Businesses
Choosing a service provider often starts with a search for answers. Business listing management helps service-based businesses provide those answers and give prospective customers a

How Business Listings Protect Enterprise Brand Identity
For enterprise and multi-location brands, that first impression won’t always come through their website. Business listing management distributes data across mapping apps, directories and search

How Citations Support Multi-Location Business Visibility
For a single location, managing business listings across directories and search engines requires accuracy and consistency. When that effort scales to enterprise brands, franchises and

Why Businesses Need Control Over Their Citation Data
Most businesses have no idea how many places their information appears online. Without a professional approach to business listing management, key data can move unchecked

Why Consistent Citations Build Trust Before the Click
Most people don’t decide to trust a business the moment they click. What they see in search results, maps and directories—shaped by local listing management—builds

How Citations Influence “Near Me” and Location-Based Results
When someone performs a “near me” or location-based query, search engines have to decide which results are relevant and trustworthy. That trust is built through

How Citations Support Business Discoverability Beyond Google
Most businesses measure their local online visibility by where they rank on Google. But listing management services help agencies and local marketers maintain listings for

How Incomplete Business Data Weakens Local Citations
When agencies and local marketers turn to listing management services, they often do so to resolve inaccurate business data. However, focusing only on errors and




