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The Five-Step, Quick Start Local Content Marketing Plan: Measuring and Evaluating
Creating content that attracts prospects, keeps customers engaged and creates conversions all at the same time is definitely not easy to do! I love a
6 High Impact Ways To Enhance Local Business Visibility Online
Although potential customers are already looking for local businesses online – and there are billions of Google searches each month – they’re unlikely to discover these nearby
The Five-Step, Quick Start Local Content Marketing Plan: Determine the Offer
As you know, I’m all about data, local search and SEO. Each one of these is driven by my passion for helping local businesses and multi-location brands appear
8 Local Presence Management Strategies to Attract More Nearby Customers
When shoppers search for nearby stores on-the-go, they count on Google to return the most relevant, accessible, and trustworthy results possible. Appearing in the local pack
The Five-Step, Quick Start Local Content Marketing Plan: Attracting the Right Target Audience
I’m on a journey to share about creating local-focused content that educates, attracts and converts. In the first installment, “The Five-Step, Quick Start Local Content
The Five-Step, Quick Start Local Content Marketing Plan: Establishing Content Marketing Goals
In the post, The Five-Step, Quick Start Local Content Marketing Plan, I described the five steps involved in creating a basic local content marketing plan. While
The Five-Step, Quick Start Local Content Marketing Plan
To get local customers, you need a content marketing plan that is local focused. It’s time to review your activities. Assessing whether or not your efforts
Increase the Visibility of Multi-Location Businesses in Search
Local presence management is critical to ensuring multi-location businesses are visible when shoppers turn to Google and other search engines to discover nearby products or
Google My Business Is Now Google Business Profile
We discussed using Google My Business for holiday marketing campaigns. And now, we’re sharing some pretty big news on a rebrand… Keep reading to get
Get Listed on the Popular Mapping Apps with Advice Local
Previously we looked at how using Google EAT (expertise, authoritativeness, and trustworthiness) in combination with structured data can improve visibility in search and maps. This
Peek Into Our Google My Business Premium Settings
There are a few more hidden features available within the GMB Config section of your partner dashboard you may also want to consider using. The
All Listings Management Services Are Not Created Equal
If you’ve been paying close enough attention lately, you may have noticed I’ve been walking you through our Advice Local partner dashboard and all the
The Secrets to Winning More Business With Voice Search
Instead of talking about Google My Business today, I’m going to mix it up and talk about the importance of voice search optimization. What is
What Is Local Listing Management?
We know that as an agency or local marketer, you understand exactly what local listing management is. Yet it’s one of those topics that can
Why Is Google My Business So Important?
Yes, I’m talking about Google My Business again today! And there’s a reason … Do you fully understand why Google My Business is so important?
Google My Business & the Business’ Website Works Together
I’ve talked with you quite a bit about Google My Business over the last few months. As you may recall, I shared how changes are
