Blog
Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –
Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago
Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address
Using the Big Three: Owned, Earned and Paid Media for Local Business Marketing
When it comes to local marketing endeavors of any kind, a brand or business must have a comprehensive strategy that incorporates owned, earned and paid media.
Getting A Local Business Ready For Voice Search
It’s a new year, and just like at the beginning of every new year, marketers and business owners alike are searching high and low for
Local Search Ranking Factors – What’s Hot for 2019
Google’s ranking factors have long been a mystery – they probably keep their list in a secret vault right next to KFC’s secret recipe and the
What Is Local SEO?
Local SEO is a digital marketing strategy that consists of targeting the local market through search engine optimization tactics. It’s perfect for service-based businesses, or for
Mastering Google My Business in 2019 and Beyond
2019 is here, and with it comes the opportunity to ramp up all your local business digital marketing strategies. 2018 was a big year for
Analyzing Voice Search Ranking Factors
By now, you’re probably sick and tired of hearing me herald the coming of voice search. The thing is, I’m not going to stop anytime soon.
The Importance of Establishing Local Brand Authenticity and How To Do It
With fake news and spammers infiltrating so much of the internet, people value authenticity more than ever, especially when it comes to their local businesses.
Everything You Need to Know About Yelp Business Listings
I’ve said it before and I’ll say it as many times as needed: reviews and customer feedback are more important than ever. Having a Yelp
Applying Search Intent to Local Businesses’ Placement
Have you experienced that odd moment where Google suggests a query before you even finish typing? It’s as though Google’s reading your mind! That’s not
Best Practices for Creating Voice Search-Friendly Content
In today’s world, full of Google Homes and Amazon Echos, people no longer search the internet solely with typed queries. Comscore estimated that 50 percent
Helping Service Area Businesses Place in Local Search Results
Before Google released their new SAB guidelines for Google My Business, nailing down a specific service area was much more complicated for service area businesses.
FAQs About Local Listing Management – The Questions on Everyone’s Minds
Today, we decided to tackle one of our favorite topics – local listing management – in a new way. We’re all busy people; whether we’re running our
The Power of the Business Listing – Building Trust in 2019
Local businesses are always in fierce competition with household names on the web. To be a viable competitor, they have to improve their placement in
