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Five Local SEO Myths That Are Causing Harm to Local Businesses
When it comes to local SEO, there are many myths and half-truths that people like to repeat – or things that were true once upon a time

The 411 on Using Google My Business Insights to Increase Local Search Traffic
Google My Business is one of the more important ways to ensure that a local business gets found online. Today, we are going to look

Getting the Gist of Plus Codes on Google Maps
What’s a Plus Code? I’m not referring to Google+, which has died on the vine. If you haven’t heard of Plus Codes, don’t worry, you’re

How Serving the “Me” Generation in Real Time Is a Win for Local Businesses
It’s no secret that local businesses rely heavily on the online world – or if they don’t already, they should. How else could they capitalize

The Voice Search Generation Is Changing Local Search Optimization
Voice search is now a reality – it’s pretty much taking over without a care in the world. I’ve been hinting at this for several years

Franchises Need Local Listing Management, Too – Here’s Why
Franchises, more than many other kinds of businesses, need to be on top of their local presence online. Between managing dozens or even hundreds of

What Happens When Online Impacts Life Offline: The Big Takeaways From the 2018 Internet Trends Report
It’s that time of year again! The Advice Local Team and the #QueenofLocalSEO have reviewed the 2018 Internet Trends Report to find the most impressive

Making Local Search Trends Simple in 2018 Infographic
As you know, I’m passionate about local search and making it as simple as possible. I even have an entire content series called “Local Search

Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations

How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know

Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I

How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,

Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –

Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago

Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address




