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The Advice Top 10 of 2017
As the year comes to a close, it’s a time for reflection and establishing goals for the next year. At Advice Local, as we reflect
Mastering Content Curation: How to Find Content to Curate
Thanks for joining me for the third post in my series on “Mastering Content Curation.” We began with defining what content curation is and how it
Mastering Content Curation: What Kind of Content Should Businesses Curate?
Last time I published, it was on the secret sauce of content marketing – content curation. Ideally, all business owners would have the time each
Mastering Content Curation: The Secret Sauce of Content Marketing
In my work, I often hear executives say they don’t have time to create content for their business’ websites. They’re already fully occupied with running
Everything You Need to Know to Get Started With Google Posts
Is it time for a reality check? Businesses wanting to reach local customers need to place in the top of search results. Consumers do not
The Secret Benefits to Complete Business Listings are Not So Secret After All
Beyond business listings containing a consistent NAP (name, address, phone number), complete business listings must contain many other important pieces of information such as business
Is that Website Helping or Hurting? Four Website Issues Impacting Local SEO
Are you trying to place higher in local search results, but noticing that something is holding back success? First, rest assured in knowing you are
Get More Customers to Local Business Websites with these Sure-Fire Strategies
How do you drive traffic to a local business website, then keep visitors active and engaged? Local businesses around the world are asking this question
Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations
How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know
Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I
How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,
Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at
Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –
Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago
Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address
