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Technical SEO and How It Impacts Local SEO
A local SEO strategy is based around content and pages on your website that attracts a local audience, creating local and social profiles, plus submitting

What Removing Reviews From Google+ Local Listings Means For Local SMBs
The big question on everyone’s mind is “Why did Google remove reviews from Google+ Local Listings?” Google doesn’t always reveal their plan to us, but

How to Manage Negative Online Reviews
In this digital age, where everyone lives and communicates online, online reviews can really make or break a business, therefore, managing your reviews must be

What Your PPC Campaign Might Be Missing
Pay-Per-Click (PPC) advertising is an important part of your digital marketing plan and has really come a long way in recent years. In order to

Unleash The Power Of Social Media Images
As you already know, social media is a powerful tool in the digital marketing industry, but what many people don’t realize is the power of

How To Write Meta Descriptions And Why It’s Important
Are you one of the many that think meta descriptions are not important for SEO? It’s time you rethink that. While Google claims it has no

A.I. Meets SEO: Google’s RankBrain Changes Search Again
A.I, or Artificial Intelligence, may still seem like science fiction to you, but it is actually being used more and more to perform processes behind

Feeding Search Engines To Rise in Rankings
Search Engine Optimization or SEO. While many businesses may have an idea of what it is, they may not understand how it works or, at

Are All Data Aggregators Created Equal?
Some “experts” might tell you that all data aggregators are the same. After all, a citation is a citation. But is that really the case? Are citations

How to Win More Customers in 2019 With Local Content Marketing
2019 is the year of the local business – we’re certain about that! I study local search day in and day out, and I know

Voice Search Readiness in 2019 and Beyond
2019 is here. While the focus in recent weeks has been predictions on the digital marketing trends that are expected to emerge this year, I

How to Get More Click-Through and Win With Zero-Click Searches
It’s time to talk zero-click searches and their prominence, especially in mobile searching. If you think you have no idea what a “zero-click” search is,

Voice Search is the New Norm?! There’s No Time for Skepticism.
How many of you have heard countless radio, television and print advertisements for voice search-enabled devices this holiday season? I have, and it’s not at

Citation Cleanup in a Nutshell – It’s Time to Clean Up That Dirty Data
When it comes to bad data or dirty data, just the sight of it gets my goat! It’s my mission – and my company’s –

Using Mobile and Online Coupons to Attract Local Customers
We can all remember the days when we cut coupons before going to the grocery store or other retailers. That time seems so long ago

Why Businesses and Brands Need to Monitor Their Google My Business Listing
Businesses and brands of all shapes and sizes must claim, create and monitor their Google My Business listing. It’s about more than the name, address




