Blog
Social Media for Content Marketers: Reach vs. Depth
So you think you have created first rate content. Social Media for Content Marketers: Reach vs. Depth It’s fresh, useful and well written. Now you
The Death Of Guest Blogging Has Been Greatly Exaggerated
No matter what you are hearing today, guest blogging, when done right, is very powerful. Guest Blogging is Great! I’m pretty sure I don’t need
Where Have All the SEO People Gone?
Recently, I was thinking about the musician Pete Seeger, who died in January at the age of 94 after a long life of activism. Where
6 Social CRM Solutions
Many times at conventions or other industry events I meet or talk with people that I would consider influencers in our industry. Social CRM Keeping
Is Social Media Ruining Relationships on #ValentinesDay
Valentine’s Day is here. Do you know what your partner is doing on Facebook? Social Media and #ValentinesDay Come on, tell the truth. This question
The Rise of Mobile and Wearable Technology: Is 2014 the Year?
If you were to ask me if this is the year of wearable technology, I would have to say yes. Is 2014 the Year of
Content isn’t King. Trust is King
As you likely already know, the goal of content marketing is to build up familiarity and trust with your prospective customers. In this case, the
The 5 W’s for Great #ContentMarketers
I am relatively new to blogging. I actually wrote my first blog in April of 2013 right here on SEJ, so I am still learning
Franchises Need Local Listing Management, Too – Here’s Why
Franchises, more than many other kinds of businesses, need to be on top of their local presence online. Between managing dozens or even hundreds of
What Happens When Online Impacts Life Offline: The Big Takeaways From the 2018 Internet Trends Report
It’s that time of year again! The Advice Local Team and the #QueenofLocalSEO have reviewed the 2018 Internet Trends Report to find the most impressive
Making Local Search Trends Simple in 2018 Infographic
As you know, I’m passionate about local search and making it as simple as possible. I even have an entire content series called “Local Search
Why Agencies Need Local Listing Management Partners
When you’re running your own agency, you rely on your team on a daily basis. These are the web developers, graphic artists, SEO experts and
How to Ensure Search Engines and Consumers Trust a Local Business Website
Search is complicated. Trust is complicated. Both of these are absolutely necessary for a local business or brand to place on the first page of
The Only Constant Is Change – These Digital Changes Will Impact Enterprise Brands & SMBs Alike
Today I want to focus on how changes made by Google, Apple, Facebook, LinkedIn, Instagram, and many others are impacting brands and local businesses both
Website Mistakes that Are Driving Local Customers Away
Getting prospects to a website is one of the first and most important components of a digital marketing strategy. Keeping visitors on the website and
Is Mobile SEO a Real Thing?
As you know, I have written countless articles on SEO, local SEO, design, content and even mobile optimization. The thought that comes to mind for
