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Technical SEO and How It Impacts Local SEO
A local SEO strategy is based around content and pages on your website that attracts a local audience, creating local and social profiles, plus submitting
What Removing Reviews From Google+ Local Listings Means For Local SMBs
The big question on everyone’s mind is “Why did Google remove reviews from Google+ Local Listings?” Google doesn’t always reveal their plan to us, but
How to Manage Negative Online Reviews
In this digital age, where everyone lives and communicates online, online reviews can really make or break a business, therefore, managing your reviews must be
What Your PPC Campaign Might Be Missing
Pay-Per-Click (PPC) advertising is an important part of your digital marketing plan and has really come a long way in recent years. In order to
Unleash The Power Of Social Media Images
As you already know, social media is a powerful tool in the digital marketing industry, but what many people don’t realize is the power of
How To Write Meta Descriptions And Why It’s Important
Are you one of the many that think meta descriptions are not important for SEO? It’s time you rethink that. While Google claims it has no
A.I. Meets SEO: Google’s RankBrain Changes Search Again
A.I, or Artificial Intelligence, may still seem like science fiction to you, but it is actually being used more and more to perform processes behind
Feeding Search Engines To Rise in Rankings
Search Engine Optimization or SEO. While many businesses may have an idea of what it is, they may not understand how it works or, at
The Local Presence Management Strategy All Businesses and Brands Need
Do you realize how many moving pieces and parts make up a business’ local presence management strategy? Each of these pieces and parts serve as
Making the Most of Each Moment
Local businesses are continuously struggling to rank higher with search engines! The Local Pack still eludes them, and let’s not even mention what their websites
What is Local Presence Management?
Local Presence Management is defined as geo-targeted digital presence management that enhances a brand on the whole by optimizing all their locations’ information in their
The Behemoths of the Web are Spicing Things Up
Wow! We’re into the second month of the year and the behemoths that dominate the internet are already going strong. They’re making changes to their
Mastering Content Curation: Content Curation Methods
We’ve been on quite the content curation journey! I hope you have been following along. If you are just now joining us, we started with
The Year of Location Intelligence Is Upon Us
A few short weeks ago Local Search Association revealed their 2018 Predictions for Local & Location-Based Marketing. Each year, the best and the brightest share
Google’s Got the Goods – Points to Ponder Moving into 2018
The struggle for local businesses to place in the top spots in local search results is not getting easier, but instead more difficult for most
Mastering Content Curation: Utilizing Content Curation Platforms
If you have been following my series on “Mastering Content Curation” then you realize there are many different types of content and ways to find
