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How Search Engines Reconcile Conflicting Business Citations
From incorrect street names to old phone numbers, business data can easily fall out of sync across the web. Actively managing business listings helps keep

What Makes a Local Citation Authoritative
How do search engines decide which business information they can trust? Much of that understanding comes from local citations and listing management. Listings across the

The Role of Data Aggregators in Citation Authority
Citation authority matters, but some listings influence visibility far more than others. With the right business listing management partner, your agency client’s information can be

How Duplicate Listings Affect Entity Signals, and What to Do About It
For agencies and local marketers, local citations and listing management help keep business data accurate and consistent across search platforms, directories and maps. That consistency

How Citations Help Google and AI Verify Business Legitimacy
No matter how many changes occur in digital marketing and local SEO, certain foundational tactics remain vital to agency success. For example, using a trustworthy

How to Build an Entity-Focused Local SEO Strategy
As you well know, the focus of digital marketing can change rapidly with the whims of algorithm updates and new product launches. While you’re probably

Entity Signals & Local Search: What Listings & Citations Tell Google (and AI)
High-quality, consistent listing management services help businesses remain visible and accessible in consumer search for the AI Age. Alongside keywords, entity signals are the major

Why Listings Management Needs to Include Review Monitoring
Listing management remains one of the important strategies agencies and local marketers use to help their clients increase online visibility. Solutions like our review monitoring

What’s Trending This Year? An Overview of The 2016 Internet Trends Report
Welcome to the future, where we’re already considering how to market to Gen Z’s grandchildren. OK, maybe that’s taking it a little too far, but

Search Engine Optimization Part 2: Fighting the Good Fight
In part 1 of this article, we started down the SEO 101 rabbit hole with stats revealing the power of well-implemented local SEO, a brief overview

Search Engine Optimization Part 1: What NOT to Do
All right people, it’s 2016 and no one should have to prove the value of adding search engine optimization (SEO) and local SEO to your digital

Reviewing The Stats: The What, When & How of Consumer Search
Having a powerful online presence is critical to success. The overwhelming majority of consumers turn to the Web before visiting a local business for the first time,

Instilling Trust: Advice Local’s New Trusted Local Business Seal
Being CEO has its perks, one of those is sharing fun and exciting news with Advice Local stakeholders, clients and friends. But first, I need

Periscope to #Save the Day: Local Marketing for Businesses with Live Video
The loss of Katch created a problem for Periscope and local businesses who chose to use the streaming service as a low-cost video marketing tool.

Mobile for the Masses
It’s 2016. Take a breath people – we made it to the future. It seems just a few years ago we were partying like it

A Host of Benefits from Hosting Guest Bloggers on Your Local Business Website
I know, you get it already, I’m all about local search, good data and driving foot traffic to your physical business location and online traffic




