Blog
Analyzing Voice Search Ranking Factors
By now, you’re probably sick and tired of hearing me herald the coming of voice search. The thing is, I’m not going to stop anytime soon.
The Importance of Establishing Local Brand Authenticity and How To Do It
With fake news and spammers infiltrating so much of the internet, people value authenticity more than ever, especially when it comes to their local businesses.
Everything You Need to Know About Yelp Business Listings
I’ve said it before and I’ll say it as many times as needed: reviews and customer feedback are more important than ever. Having a Yelp
Applying Search Intent to Local Businesses’ Placement
Have you experienced that odd moment where Google suggests a query before you even finish typing? It’s as though Google’s reading your mind! That’s not
Best Practices for Creating Voice Search-Friendly Content
In today’s world, full of Google Homes and Amazon Echos, people no longer search the internet solely with typed queries. Comscore estimated that 50 percent
Helping Service Area Businesses Place in Local Search Results
Before Google released their new SAB guidelines for Google My Business, nailing down a specific service area was much more complicated for service area businesses.
FAQs About Local Listing Management – The Questions on Everyone’s Minds
Today, we decided to tackle one of our favorite topics – local listing management – in a new way. We’re all busy people; whether we’re running our
The Power of the Business Listing – Building Trust in 2019
Local businesses are always in fierce competition with household names on the web. To be a viable competitor, they have to improve their placement in
Got Trust? Google Ups the Ante with the Google My Business Trusted Verifier Program
Google is changing the local search game, again, this time by providing a faster, more convenient way for small-to-medium-sized businesses (SMBs) to be listed in
Where Local Searches Start: Learning Where to Market Your Small Business
Contrary to popular belief, consumers are actually more likely to turn to sources other than general search engines, such as Google, when looking for local
The Top 4 Local Ranking Factors for 2016 Explained
Six months in, is Google’s “Snack Pack” still taking a bite out of your clients’ local search ranking? The rollout of this major update saw
Seven Crucial Strategies For Mobile Marketing Success
I expect that this year is going to be a monumental one for local and mobile search. When shopping, my smartphone has become my best
Study The Competition To Rank Higher In Organic Search
Everyone wants to rank higher in search results than their competition. One of the best ways to achieve this is to stay on top of how the
Will Facebook Services Take Over Local Search?
Have you heard about Facebook Services? Is this another step toward their quest of local search domination? You may have even glanced at the landing page
5 Free Local Search and SEO Tools You Need to Test Today
Local search and search engine optimization (SEO) are complex and can sometimes be frustrating; however, extremely necessary. Without proper optimization, a business’s site doesn’t stand
Social Media, PR and Pizza: A Case Study on Local Community Building
As a digital marketer, I am always on the prowl for the best ways to increase website traffic for my clients, get them ranked higher
