Blog
Local and Social Are the Perfect Match – Here’s How to Get Going
Things are not what they were years ago. Hey, things are not even what they were a year ago! Life is currently so fast-paced that
The Guide to Getting Found for Service Area Businesses
Today, more and more companies are operating without a firm business location. Whether a business functions via an online website or from somebody’s house, it
Understanding How Consumers’ Voice Search Habits Affect Local Businesses
Tired of hearing about voice search? Well, buckle up, because there’s still a lot of ground to cover! Today I’m about to reveal just how important
Why Voice Search Analytics Is Gold in the Hands of Businesses
I’m back again with more information about voice search! Surprised? Maybe not, since I’ve been touting the importance of voice search all year. Let me hop
The Magic Trio: Google Maps Ranking Facts
When it comes to in-store and service area businesses, appearing on Google is vital. When was the last time you visited a store that wasn’t on Google
It’s an Online to Offline World – Brands and Businesses Need to Catch Up
The further we move into the 21st century, the more we evolve into a technology-dependent population. The things we do, buy and eat are all
Local Marketing Methods That Will Attract Millennials
Millennial behavior has been a prominent topic over the last decade. This is an age group whose members often face an uphill battle—they aren’t always
Why Franchises Need to Take Control of Bad Data
The further we move into the 21st century, the more we evolve into a technology-dependent population. The things we do, buy and eat are all
Should You Sync Bing Places With a Google Business Profile?
Bing Places offers the option to connect a Google Business Profile (GBP) while creating or claiming a listing. For agencies managing business listings, deciding whether
How Citations Help Google Validate Business Information
It’s easy to think that a Google Business Profile (GBP) is all Google needs to understand a business. For the agencies managing business listings, that’s
Why Local Listings Need More Than NAP Data
For years, local listing management was built on a foundation of accurate name, address and phone number (NAP) details. While NAP data is still incredibly
How Business Listings Help Service-Based Businesses
Choosing a service provider often starts with a search for answers. Business listing management helps service-based businesses provide those answers and give prospective customers a
How Business Listings Protect Enterprise Brand Identity
For enterprise and multi-location brands, that first impression won’t always come through their website. Business listing management distributes data across mapping apps, directories and search
How Citations Support Multi-Location Business Visibility
For a single location, managing business listings across directories and search engines requires accuracy and consistency. When that effort scales to enterprise brands, franchises and
Why Businesses Need Control Over Their Citation Data
Most businesses have no idea how many places their information appears online. Without a professional approach to business listing management, key data can move unchecked
Why Consistent Citations Build Trust Before the Click
Most people don’t decide to trust a business the moment they click. What they see in search results, maps and directories—shaped by local listing management—builds
