Blog
Using the Big Three: Owned, Earned and Paid Media for Local Business Marketing
When it comes to local marketing endeavors of any kind, a brand or business must have a comprehensive strategy that incorporates owned, earned and paid media.
Getting A Local Business Ready For Voice Search
It’s a new year, and just like at the beginning of every new year, marketers and business owners alike are searching high and low for
Local Search Ranking Factors – What’s Hot for 2019
Google’s ranking factors have long been a mystery – they probably keep their list in a secret vault right next to KFC’s secret recipe and the
What Is Local SEO?
Local SEO is a digital marketing strategy that consists of targeting the local market through search engine optimization tactics. It’s perfect for service-based businesses, or for
Mastering Google My Business in 2019 and Beyond
2019 is here, and with it comes the opportunity to ramp up all your local business digital marketing strategies. 2018 was a big year for
How to Craft SEO-Friendly Content for a Local Business Website
Content is the most important thing on a business’ website. Period. Learning how to craft SEO-friendly content is essential for every local business owner. Why?
The Voice Search Readiness Prep List: Helping Local Businesses Get Found
2018 is over, and I think we can all safely say that so far 2019 has been highly focused on the ever-evolving concept of voice
The Rise of the Super-Empowered Consumer – The “Near Me” Generation is Taking Over
With the launching of the first iPhone over 10 years ago, life as we knew it changed dramatically. Ever since that impactful moment, smartphones have
Will Yahoo’s Partnership With Google Be Their 2nd Coming?
This week Yahoo announced in their Third Quarter 2015 Results Report their new partnership with Google. This partnership allows Yahoo to display Google’s search results
Why Optimizing for Facebook Search is Now Even More Important
The always evolving world of both search and social media has a new development. Facebook has improved the way we can search on their site.
Yahoo! Local Listings Management Change-Up
As you may or may not have heard, Yahoo! is outsourcing their Yahoo! Local Listings management to Yext. As with many mega corporations, or search
Are You Making These Four Simple Local SEO Mistakes?
As a business owner you know how important your online presence is with the vast majority of consumers searching for products and services on the
Move over Google, Yahoo and Bing: The Big Three Is Now the Big Four
When you hear the “Big Three” do you still automatically think about Google, Yahoo and Bing? Well, the fact is that the “Big Three” is
Simple Tips to Develop a Content Marketing Plan
As the world keeps evolving, so does the business world, which means that as business owners, we must adapt to the new and upcoming trends
Thank You Google! Google Files Lawsuit Against Robocallers
Are you tired of answering your phone only to hear an automated voice on the other end asking you to update or verify your Google
What’s Trending This Year? An Overview of The 2015 Internet Trends Report [INFOGRAPHIC]
The 2015 Mary Meeker of Kleiner Perkins Caufield & Byers (KPCB) annual Internet Trends Report is out and well worth the wait. With the report coming
