Blog

Is There a Two-Headed Monster Taking Over the Web?
As I study the hot topics in industry, there seems to be a common theme – or, shall I say, common companies – that are

The DIY SEO Audit: Optimizing a Local Business Presence for Search Engines
When it comes to marketing a local business, SEO is the most important and most popular strategy to pursue. While both paid traffic and social

Are You Ready for Voice Search?
Are you tired of hearing about the importance of voice search? I wish I could tell you not to worry, that yours and all your

The Local Presence Management Strategy All Businesses and Brands Need
Do you realize how many moving pieces and parts make up a business’ local presence management strategy? Each of these pieces and parts serve as

Making the Most of Each Moment
Local businesses are continuously struggling to rank higher with search engines! The Local Pack still eludes them, and let’s not even mention what their websites

What is Local Presence Management?
Local Presence Management is defined as geo-targeted digital presence management that enhances a brand on the whole by optimizing all their locations’ information in their

The Behemoths of the Web are Spicing Things Up
Wow! We’re into the second month of the year and the behemoths that dominate the internet are already going strong. They’re making changes to their

Mastering Content Curation: Content Curation Methods
We’ve been on quite the content curation journey! I hope you have been following along. If you are just now joining us, we started with

How to Complete a Business Listing Audit & Why You Need To
Since we’re all about helping local marketers and agencies support their local business and service area business clients’ places in search results, we’re going to

How to Run a Google Business Profile Audit & Why It Matters
With Google rolling out a new look for those that manage multiple Google Business Profiles, we thought it was time to examine auditing your clients’

5 Essential GBP Optimization Tips for Local Pack Visibility
This week we’re looking at the optimization elements that all successful Google Business Profiles need. Optimizing a Google Business Profile for Search and the Local

6 Key Google Announcements You Don’t Want to Miss and More
It wasn’t long ago that we discussed holiday marketing strategies to help local business clients reach consumers, and now, it appears the traditional “holiday shopping

Local Marketing Strategies for the Upcoming Holidays
We’re switching focus to the local marketing strategies that are perfect for securing seasonal buyers. Local Marketing Strategies for Boosting Holiday Sales Last year (at

How to Boost Local Search Presence With Data Amplifiers
This week, we’re looking at how to tie together the entire data amplifier network to improve a business’ local search presence with business listings. Maximizing

How Vertical Directories Help Provide Niche Relevance
We’re looking at the importance of building niche citations from vertical directories. Are Your Clients Listed on Niche Vertical Directories? In recent weeks, our focus

Are Your Clients Getting Found in Voice Searches?
This week we’re focusing on voice search readiness and its role in our data amplifier network. The Voice Search Expansion Continues Just over a decade




