Blog

Will Yahoo’s Partnership With Google Be Their 2nd Coming?
This week Yahoo announced in their Third Quarter 2015 Results Report their new partnership with Google. This partnership allows Yahoo to display Google’s search results

Why Optimizing for Facebook Search is Now Even More Important
The always evolving world of both search and social media has a new development. Facebook has improved the way we can search on their site.

Yahoo! Local Listings Management Change-Up
As you may or may not have heard, Yahoo! is outsourcing their Yahoo! Local Listings management to Yext. As with many mega corporations, or search

Are You Making These Four Simple Local SEO Mistakes?
As a business owner you know how important your online presence is with the vast majority of consumers searching for products and services on the

Move over Google, Yahoo and Bing: The Big Three Is Now the Big Four
When you hear the “Big Three” do you still automatically think about Google, Yahoo and Bing? Well, the fact is that the “Big Three” is

Simple Tips to Develop a Content Marketing Plan
As the world keeps evolving, so does the business world, which means that as business owners, we must adapt to the new and upcoming trends

Thank You Google! Google Files Lawsuit Against Robocallers
Are you tired of answering your phone only to hear an automated voice on the other end asking you to update or verify your Google

What’s Trending This Year? An Overview of The 2015 Internet Trends Report [INFOGRAPHIC]
The 2015 Mary Meeker of Kleiner Perkins Caufield & Byers (KPCB) annual Internet Trends Report is out and well worth the wait. With the report coming

Data Aggregators and the Power of Business Data Distribution
Previously we looked at data enhancers and the characteristics of high-quality directories. Now, we’re focusing on another critical component of a data amplifier network –

Why Data Enhancers Are Integral to Local Presence Management
Last week we looked at Google’s attempts to win over Gen Z with their new Maps updates. This week we’re focusing on data enhancers and

Is Google’s Latest Map Update a Move to Attract Gen Z?
We previously discussed hyperlocal search and the need for local businesses to consider user-generated content (UGC), as Gen Z seems to value it the most.

Why Businesses Need to Embrace Hyperlocal Search
Today we’re focusing on social media platforms and their impact on local search. Social Media Platforms Are Attracting More Local Searches Over this past week,

The GMB App Is Gone – Now Edit GBPs in Search or Maps
We’re looking at the news that the Google My Business app has been shut down. Google Has Retired the Google My Business App Today we

Foursquare’s Update Is Causing Delays in Business Data Syndication
Today we’re talking about an important update involving Foursquare. Foursquare Syndication Delays – What It Means for Local Businesses You may know that Factual joined

Why Every Local Business Needs a Voice Search Strategy
Previously we looked at recession-proof local marketing strategies during a difficult economic period. Now, we’ll examine the topic of voice search. Voice Search Is as

Recession-Proof Local Marketing Strategies for Businesses
Last week we talked about the growing number of local search queries and what that means for local businesses. This week we’re focusing on some




