Blog

10 Digital Marketing Advances That Will Impact Local SEO & Search in 2016
Technology is constantly evolving and, because of that, consumers are constantly changing. What they want, need and how they find it will also be ever

5 Apps Digital Marketers Can Use To Learn On The Go
As a digital marketer you have to keep up with the rapidly changing environment of the Internet and all things digital, and to do this

The Advice Top 10 Posts for 2015
As with every year in the technology world, 2015 saw a number of changes, advances and brand new technology make their way onto the digital

Saying Farewell to 2015 And Hello to 2016: My Top 9 Most Popular Posts
As the year ends and you are reflecting on 2015, are you looking back at your website, your digital marketing strategy, your blogs, what worked,

Four SEO Strategies Every Digital Marketer Needs to Understand
When it comes to SEO, there are several different types and the strategy is a little different for each one. To help clarify the differences,

It’s All About Location, Location, Location and These Top 10 Popular Posts Prove It
The simple fact local search and mobile has converged. Businesses that cannot be found in local search results cannot be found by consumers. Local Site

Why You Need Local Focused Landing Pages And How To Create Them
Businesses with a brick-n-mortar location, or those that serve a specific area, need to capitalize on local search. With consumers searching increasingly from mobile devices,

Google’s Accelerated Mobile Pages (AMP) is Coming to a Mobile Device Near You
Earlier this year Google announced the Accelerated Mobile Pages Project aka AMP and just shared some more news on it going mainstream in February 2016.

The Value of Optimizing a GMB Listing – Data Included
With competition in Google Maps being so stiff, it’s important that you continually keep a close eye on your clients’ Google My Business (GMB) listings.

Why You Should Use Google My Business Questions & Answers
Bing seems to be making another change or at least testing a change to the local panel. Is Bing Testing Adding Questions & Answers to

The Value of Data Aggregators – Plus We Include Them Free
I’d like to highlight one of the add-ons available to our Advice Local platform partners at no additional cost – data aggregators. When you’re selecting

What Does Your Listing Management Service Offer?
I talked with you about the value of data aggregators in the local search ecosystem. And if you log into your Advice Local partner dashboard

Get Help With Yelp – We Include Public Edits for Free
I’m continuing our discussion on the features and benefits of using a listing management partner for your agency, brand and/or franchise. Last week I shared

Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches




