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Essential Steps for Business Online Reputation Management
Online reputation management is an important aspect to your business, especially in the era we live in now where everyone can track and screen shot
Instagram Tips for Business
Before I explore Instagram tips for business that will get you started on growing your following, let me share a bit more about the background
Hashtags for Business
Before we dive into learning how to use hashtags for business let’s explore and get familiar with hashtags. Did you know the term hashtag was
Why Google Plus is Great for Small Business SEO
Google+ is a wonderful networking and promotion tool for small business owners. If you’re not yet using it to promote your business, you should be!
Three Tips for Social Media Success
Social media has changed the way in which companies communicate with customers and so it has become a vital element of modern businesses practice to
Using Website Graphics to Boost Your Local Search Ranking
A compelling, well-tagged image can help drive traffic to your local website through an image search (think Google Images). Google ranks local websites based on their usefulness. Being
How to Optimize Multiple Locations for Local SEO
Industry experts agree that local factors have become increasingly important in search engine optimization (SEO).
Google has made it clear that local search is here to stay and you must optimize for local SEO. This is great news for small local businesses that are outranked by bigger companies.
If you own a small business, it can be overwhelming to sift through all the different ways to optimize your local search. If your business has multiple locations, that task is even harder.
What Holiday Shoppers Teach Us About Content Marketing: 3 Big Lessons
All this past month the big business story has been about shopping. Would Black Friday remain black? Is Cyber Monday still a phenomenon? How will
Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing
There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s
Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a
Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve
The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more
World, Meet the Google Authority Score
I’d like to introduce you to the Google Authority Score. For some of our partners, you may have already spotted this feature within your dashboard.
Google My Business Sync Keeps Your Client’s Listing Up-to-Date
I’m going to share with you about a hidden gem available in our partner dashboard, Google My Business Sync, or GMB Sync for short. It’s
Authoritativeness & Its Importance to a Google My Business Listing
Last time we talked about E-A-T, but more specifically about expertise, which is represented by the “E” in E-A-T. Today we are going to explore
