Blog

Google My Business & Its Place in Local Search
Do you recall previously discussing the value of optimizing a Google My Business listing? I shared some real-world data with you from one of our

Using EAT to Improve Local Visibility in Organic Search and Maps
Recently, we’ve seen Google provide a wealth of options for local businesses to reach highly targeted audiences. Previously, we talked about Google My Business attributes

Zero-Click Search & What It Has to Do With Google My Business
I’m back to talking about Google My Business but in relation to zero-click searches. For a refresher, a zero-click search is when a user searches

Get the Secrets to Increasing a Business’ Online Authority
While most businesses have heard of Google’s E-A-T (expertise, authoritativeness and trustworthiness), they may not know how to apply it effectively to their content marketing

There’s More to Visibility Than Google – You Need to Prioritize All Local Listings
Google just published details on new ways to navigate more sustainably. While it’s not clear yet how local businesses will be impacted by this, Google’s

Need to Improve a Business’ Appearance in Maps? This Strategy Could Help
For those of you that follow local search closely, you might have run across this jewel of a study from Joy Hawkins. She did a

Apple Maps Gets an Upgrade – We Have You Covered
Apple Maps is stepping up its game. Those in the digital marketing industry have been speculating about what Apple will be doing next to improve

The Importance of UGC Within Google My Business
While you may not have considered it, Google has been shifting Google My Business into a platform that is starting to look more and more

Using Google My Business Attributes to Create Non-Traditional Verticals
This week we’re focusing on Google’s growing push for verticalization, why you need to pay attention to Google My Business (GMB) attributes – and just

Consumers’ Trust of Business Listings – And How They Are Used
We’ve talked a lot about Google My Business lately and just last week we tackled Apple Maps, their decision to prioritize the user experience –

How to Add Markup Voice Assistants Love to a Local Business Website
Recently we have talked quite a bit about voice search and creating conversational voice apps. There is a big reason for this. Voice search isn’t

The Perks of a Premium Judy’s Book Listing
It came to my attention a few weeks ago that our partners are not fully aware of an important benefit for the businesses they list

First-Class Conversational Voice App Technology Is Now Available
Creating a conversational voice app makes it easy to provide the most important information about local businesses on devices supported by Google Assistant and Amazon’s

Breakthrough Voice Profile Technology Is Now Available on Judy’s Book
I am excited to share with you that our directory, Judy’s Book, now has integrated voice search capabilities within the business listings on the site.

COVID-19 Actions to Take on Your Client’s Business Listings
Now that most of us have been quarantined in our homes for 6 weeks or more, in Texas the time has come where consumers are
![Are You Falling for These Local Citation Myths? [#Infographic] Read more at https://www.advicelocal.com/blog/local-citation-myths-infographic/#wSofm4l7AXJ8LYtG.99](https://www.bernadettecoleman.com/wp-content/uploads/2019/06/local-citation-myths-FB.jpg)
Are You Falling for These Local Citation Myths? [#Infographic]
Citations, citations, citations! There, I said it, and I’ll keep saying it until I have managed to convince every business on the web to fix




